Al Jazeera partners with Google to make digital-forward decisions
Case Study

Al Jazeera partners with Google to make digital-forward decisions

Smart investments

Digital transformation is central to global broadcaster Al Jazeera, and Google Ad Manager has helped accelerate its growth. Dedicated content reaches over 2 million subscribers through Al Jazeera’s YouTube channels, while Google Newsstand helps to widen distribution. Thanks to investment in and optimizations for mobile, users on mobile devices now make up over 70% of Al Jazeera's audience. Through every channel, the Ad Manager platform helps the company better monetize content.

We want to be a digital-first broadcaster and that’s why we work hand in hand with Google.

Ayman Chaar, Senior Executive, Programmatic Advertising, Al Jazeera

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